Tulalip Remedy is the first pot shop on tribal land in Snohomish County and the sixth in the state.
by Andrea Brown
Workers greet customers at the door with computer tablets to assist and take orders.
Three front-row parking spots are designated for “Elders only.”
Tulalip Remedy is not a typical pot shop.
The flagship store is owned by the Tulalip Tribes, a sovereign
nation with its own governing body and laws. Out of 497 licensed
cannabis stores in the state, this is only the sixth to open on tribal
land.
The emporium is an oasis in the parking lot at Quil Ceda Village
in the former KeyBank building.
Sleek and modern, it boasts glass
display cases like a jewelry store. An artsy Pacific Northwest mural
encircles the room.
“Oh, man. It’s impressive,” said Randy Ervin, a Tulalip resident
who came for sativa concentrate at the opening Aug. 9. At his feet was
his little service dog, Jaxx, who stayed mellow among the noisy crush of
shoppers.
The Tulalip Tribes waited four years after recreational weed
stores opened in Washington to partake in the retail action. The tribes
and the state have a compact, a negotiated agreement that spells out the
mutual guidelines for dispensing the drug.
The tribes also are funding research at a Stanford University lab in California to study the medicinal attributes of marijuana.
There are 51 cannabis retailers in Snohomish County. Before,
Tulalip members had to leave the reservation to get a remedy to toke or
vape to heighten their wellness or soothe their ailments.
That meant
traveling to Everett, Arlington or Lake Stevens. Marysville banned sales
within city limits.
This is no mom-and-pop head shop with bars on the windows.
It’s a high-tech fortress. The tribes invested in the latest
technology for merchandising. There are 62 cameras, with plans to add
more. The windows are stylishly boarded with polished wood as a design
accent.

Crystal Puckett looks over the cannabis products at Tulalip Remedy. (Kevin Clark / The Herald)
Inside
is a weed wonderland. The store sells tinctures, rubs and edibles.
Indica, sativa and hybrid strains of flower. Pipes, bongs and
vaporizers. Budtenders explain the ABCs of THC and CBD with
user-friendly graphics and charts.
The expansive Quil Ceda Village is popular grounds for locals to
shop and maybe shoot craps. There’s a Walmart, Cabela’s, The Home Depot,
Seattle Premium Outlets and the Tulalip Resort Casino.
It’s a gambling-dining-shopping destination.
More than half of the hundreds of thousands of tourists are
Canadian, said Les Parks, an elected member of the Tulalip Tribes Board
of Directors.

Les Parks (Kevin Clark / The Herald)
Which
brings up the red leaf, which was designed to represent gathering
around a fire, not be a beacon for the northern neighbors.
“When they see that, they are thinking maple leaf. ‘Here’s a Canadian restaurant. Let’s get something to eat,’” Parks said.
“They come in and find out what it is and they walk out the door giggling.”
No wacky tabacky needed.
1-2-3 … Grow
Cannabis on the reservation was once a pipe dream for Parks, a longtime tribal leader.
He was the driving force for the tribes to get into the market.
Not all members were in favor.
“They said this tribe will never get into the marijuana business,” Parks said. “It has been a four-year journey.”

Ramie Faust (left) is checked out by Jeni Birmingham at Tulalip Remedy. (Kevin Clark / The Herald)
Washington
has 29 tribes who are not bound by state restrictions, and in 2015 the
first tribal pot compact was signed by the Suquamish. The Puyallup Tribe has both a pot testing lab
and a store.
In July, the Muckelshoots opened Joint Rivers in Auburn
with the first drive-thru window at a cannabis shop in the state.
Remedy plans to add window service. The former bank building has the bones for it.
You won’t find those on Highway 99.
“State licensees cannot have drive-up windows. They are not
allowed under law,” said Mikhail Carpenter, Washington State Liquor and
Cannabis Board spokesman. “But they are not expressly prohibited under
compacts.”
Revenues have blossomed since recreational cannabis shops opened
in 2014 in Washington, two years after voters passed Initiative 502,
which legalized the sale, consumption and taxation of recreational
marijuana products.
The drug is illegal under federal law, but tribes in Washington
haven’t had any issues despite the Trump administration’s rescinding
Obama-era guidance that had recognized tribal sovereignty over pot.
“In the first full year of legalization it generated $64 million
in excise tax,” Carpenter said. “In the last fiscal year completed it
was $357 million.”

Wiyanna Benally demonstrates the tablets used by staffers at Tulalip Remedy. (Kevin Clark / The Herald)
A 37 percent excise tax is levied on the sale from retailer to consumer — in addition to sales tax.
Tribal stores are required to tax the same percentage as what
others stores pay to the state. That amount is retained by the tribes
instead of going to city and state coffers.
The Tulalips have earmarked its use.
“A percentage of the profits is going to addiction and problems
on the reservation,” such as homelessness and mental health, Parks said.
There are nearly 5,000 members of the tribes, of which about half
live on the 22,000-acre reservation north of Everett and west of
Marysville.
Customer service
Nick Roman came from Lake Stevens for “some flower.”
He’s already a repeat customer and Remedy rewards member.
“It’s good product. Good service, too,” he said. “It’s more of a Starbucks setup. Order. Get it. Leave.”
Cynthia Leon-Ortiz popped in for oil-based cannabis potions.

Robert Monger performs with Teri Gobin at the preview opening of Tulalip Remedy on Aug. 9. (Kevin Clark / The Herald)
“It
helps me sleep,” she said. “If I have daily activities that are
strenuous it helps me with my body aches. It gets me through the day.
When I take pills it is more harsh on my body.”
It was her third time at Tulalip Remedy.
“This place doesn’t judge you,” the Tulalip resident said. “This is my new go-to.”
Business has been steady at Tulalip Remedy, but not yet the green
rush the tribes anticipates to come.
On a recent weekday mid-afternoon,
employees far outnumbered shoppers.
Many of Tulalip Remedy’s 62 employees are tribal members. All
underwent extensive training.
Service is personal and concierge style,
using the Apple store model of sorts.
“We’ve taken the traditional budtender away from the counter and
put them out on the retail floor.
We’ve given them hand-held units so
they have an opportunity to walk up to each person and engage them where
they are in their cannabis journey,” said Jonathan Teeters, assistant
manager.
“Whether you’re a first-time customer or never used cannabis or
you’re a pro.”
Workers wear uniform shirts color-coded to denote their
positions, like the “Star Trek” crew.
Budtenders wear red and carry
tablets that explain the menu of products. Behind the counter, cashiers
in green ring up orders. Managers don black shirts.
After paying with cash, customers get a ticket number for orders,
which are quickly filled in the back, then placed in a small, protected
window behind the counter. Shoppers can also order ahead online and
their order will be ready when they arrive.
There’s a Remedy rewards program for specials and discounts. Sign up and get a text for 10 percent off.
Radio-frequency identification tags, known as RFID, are put on
every item to track sales. Unlike a barcode, which is also used, the
postage stamp-sized tag doesn’t have to be within sight of the reader.
Macy’s also uses RFID.
“It allows the tribes to be assured that we have 100 percent
control of our inventory at all times,” said Doug Boon, store manager.
“It gives us more consumer intelligence for patrons who come here and
allows us to build better points of sale for them.”
In another move, the Tulalips Tribes established its own regulatory body, the Tribal Cannabis Agency, to monitor itself.
“No other tribe has that,” Carpenter said. “They are the first ones.”

T’yana Green watches as Juan Martinez hands a purchase to a customer. (Kevin Clark / The Herald)
The cure
Parks dispels the old stereotypes of reefer madness.
“Our customers are not ‘Cheech and Chong,’” he said. “The old
theory that cannabis is the gateway to addiction is outdated. That’s
Nixon theory.”
Marijuana was placed as a Schedule I, the most dangerous group of controlled substances, under Richard Nixon’s watch.
The majority of people who use marijuana do not go on to use “harder” substances, according to the
National Institute of Drug Abuse.
Instead, it could possibly offer the cure for more serious addictions, such as opioids.
The tribes are sponsoring research at the Barron Lab by Stanford bioengineering professor Annelise Barron, director of the California campus site.
“This is exciting because it is still difficult to obtain federal
funding to study for the benefits of cannabis,” said Barron, who got
her undergraduate degree in 1990 at the University of Washington and
also earned post-doctoral degrees elsewhere. “Specifically, we’re doing a
rat study to determine the efficacy of cannabinoids to treat opioid
addictions.”
Another research project is its use for Alzheimer’s disease.
Already, CBD, a non-psychoactive cannabinoid isolated from the
cannabis plant, is in products targeted for issues such as pain and
insomnia. CBDs don’t contain the THC that gets users high.
But that euphoria is why many shop here.
Parks expects Tulalip Remedy to reap a bundle.
“Twenty million a year in sales is not out of the question,” he
said. “If you’re earning $20 million in revenues, that’s $10 million in
profit.”
Still, pot has nothing on gaming.
“By gaming standards it’s not a big revenue-producing impact to
tribes, but it is an impact. And every little impact is a positive to
each tribe’s membership,” Parks said.
Tulalip Remedy is managed and overseen by the Tulalip Economic
Development Corporation. The store is just the start for the new tribal
organization geared toward business.
Vertical integration is the buzzword here.
In Washington, there are three separate license tiers: producer,
processor and retailer. State law prohibits people from doing all three.
But state law does not govern sovereign nations like the Tulalip Tribes.
“We can do all three. Our compact allows it,” Parks said.
He envisions a grow operation, a testing lab and a processing facility to supply this store and possibly more to come.
“We are going to get there. It’s not a question of if, it’s when.”